Let’s Make Organic Search Work for You—Not the Other Way Around

Hello, I’m Lorraine. I’ve Been Crafting Marketing Strategies for Over 20 Years!

I am a long-run marketer, writer, SEO, and  content strategist, the plume behind this blog.

If I had to define myself in a couple of words, it would probably be something like this: a curious mixture—part natural-born wordsmith, part strategy alchemist, and part avid reader, all spiced up with a healthy dose of curiosity and a Spartan spirit of the organization.

Juggling inside the digital marketing realm for over two decades, I have worn many hats. That of a beginner Secretary,  a General Manager in a small enterprise struggling to attract more clients and establish a presence on the market, or a Sales and Marketing Director in a multinational company that manages multi-million euro budgets for marketing in order to strengthen sales and expansion. Among others.  Add some other hundreds of consulting projects as a marketing expert for small businesses around the world.

As a marketing connoisseur with a huge crush on strategy, along the way, I piled countless proofs that nowadays SEO and content strategy is the backbone of a flourishing business. No matter how harsh the economic environment might be.

My Process

Each business is unique and as such the SEO powered content strategy that will work for it and bring the maximum possible results. Consequently, each company needs a tailor-made content strategy that will take into consideration its particularities in a defined interval.