The legacy of some of the most famous and most important marketers in history is a lesson for us all. Stop for a minute from the babbling roller-coaster called life and let yourself be inspired by the wisdom of memorable marketing quotes. Enjoy!
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“Content marketing is more than a buzzword. It is the hottest trend in marketing because it is the biggest gap between what buyers want and brands produce.”
— Michael Brenner
“As marketers, we should be changing the mantra from always be closing to always be helping.”
— Jonathan Lister
“Google only loves you when everyone else loves you first.”
— Wendy Piersall
“Marketing quote: Audiences everywhere are tough. They don’t have time to be bored or brow beaten by orthodox, old-fashioned advertising.”
— Craig Davis
“If you’re a good marketing person, you have to be a little crazy.”
— Jim Metcalf
“Making promises and keeping them is a great way to build a brand.”
— Seth Godin
“The key ingredient to a better content experience is relevance.”
— Jason Miller
“Your brand is a story unfolding across all customer touch points.”
— Jonah Sachs
“ Less is more. Keeping it simple takes time and effort.”
— Jeff Bullas
“Branded content is created for a company. A content brand is created for a valuable company.”
— Drew Davis
“Content is the atomic particle of all digital marketing.”
— Rebecca Lieb
“Either write something worth reading or do something worth writing about.”
— Benjamin Franklin
“ Content is fire, social media is gasoline.”
— Jay Baer
“Good marketers see consumers as complete human beings with all the dimensions real people have.”
— Jonah Sachs
“ Give them quality. That’s the best kind of advertising.”
— Milton Hershey
“Content marketing is the only marketing left.”
— Seth Godin
“ Going viral is not an outcome; it’s a happening. Sometimes it happens; sometimes it doesn’t. Just remember, fans are vanity and sales are sanity.”
— Lori Taylor
“Good content isn’t about good storytelling. It’s about telling a true story well.”
— Ann Handley
“Content is anything that adds value to the reader’s life.”
— Avinash Kaushik
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“Marketing quote: Good marketing makes the company look smart. Great marketing makes the customer feel smart.
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— Joe Chernov
“If Google teaches you anything, it’s that small idea can be big.”
— Ben Silbermann
“ It’s much easier to double your business by doubling your conversion rate than doubling your traffic.”
— Bryan Eisenberg
“Marketing is no longer about the stuff that you make, but about the stories you tell.”
— Seth Godin
“Marketing is really just about sharing your passion.”
— Michael Hyatt
“Never write an advertisement which you wouldn’t want your family to read. You wouldn’t tell lies to your own wife. Don’t tell them to mine.”
— David Ogilvy
“ Marketing is too important to be left to the marketing department.”
— David Packard
“On average, 8 out of 10 people will read your headline copy, but only 2 out 10 will read the rest.”
— Brian Clark
“Marketing takes a day to learn and a lifetime to master.”
— Phil Kolter
“Social media is about the people. Not about your business. Provide for the people and the people will provide for you.”
— Matt Goulart
“Best way to sell something: don’t sell anything. Earn the awareness, respect and trust of those who might buy. ”
— Rand Fishkin
“ Social media creates communities, not markets.”
— Don Schultz
“The aim of marketing is to make selling superfluous.”
— Peter Drucker
“The first rule of social media is that everything changes all the time. What won’t change is the community’s desire to network.”
— Kami Huyse
“The best marketing doesn’t feel like marketing.”
— Tom Fishburne
“ Traditional marketing talks ‘at’ people. Content marketing talks with them.”
— Doug Kessler
“We are, as a species, addicted to story. Even when body goes to sleep, the mind stays up all night, telling itself stories”
— Jonathan Gottschall
“What really decides consumers to buy or not to buy is the content of your advertising, not its form.”
— David Ogilvy
“Affiliate marketing has made businesses millions and ordinary people millionaires. ”
— Bo Bennett
“Average conversion rates are meaningless. Switzerland on average is flat. ”
— Chris Goward
“Influencers make the brand. ”
— Estee Lauder
“Write great headlines and you’ll have successfully invested 80% of your money.”
— David Ogilvy
“Half the money I spend on advertising is wasted, and the problem is I do not know which half.”
— Lord Leverhulme
“I want to do business with a company that treats emailing me as a privilege, not a transaction.”
— Andrea Mignolo
“If you are not putting out relevant content, in relevant places, you don’t exist. ”
— Gary Vaynerchuk
“It is all about marketing; that is where the real craft comes in. The best actors do not necessarily become the biggest stars. And vice versa. ”
— Dirk Benedict
Some formidable marketing quotes from prominent experts and influencers to inspire and lead.